BA Business 

(Marketing)

 

You will acquire the knowledge and skills needed to become top professionals in marketing whilst also gaining a strong  foundation of knowledge within business.

Entry requirements

Two subjects at GCE A level or  equivalent, plus passes at grade C  or abovein three subjects at GCSE  level or equivalent or

•Completed a recognised Access  Programme or equivalent

English proficiency

English language level equivalent to IELTS 6.0  (no less than 5.5 in any element)

Non-standard entry

Students without standard or equivalent are  encouraged to apply. Students will need to  demonstrate their motivation, provide a  personal statement, and have references and  other evidence.

Modules

•Developing personal and  management skills

•Understanding the business  environment

•Principles of marketing

•Introduction to finance

•People in organisations

•Marketing communications

•Managing across cultures

•Business processes

•Enterprise and entrepreneurship

•Business analysis

•Marketing intelligence

•Marketing planning

•Contemporary management issues

•Strategic management

•Managing self and others

•International marketing

•Research methods and dissertation

Key facts

Campus: Berlin

Study mode: Full-time 

Duration: One academic year  full-time on campus + Final Management Project (FMP) 

Intake: Sept 2018 | Sept 2019  

Fees: €33,000

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